Landry Simo, PhD
Bridging Brain Science, Policy, and Real-World Impact
Harnessing Brain Science for Effective Policy and Decision-Making
Dr. Simo is an expert in applied neuroscience and decision science, pioneering innovative, science-based approaches to policymaking, decision-making and business strategy. His work uniquely blends neuroscience, behavioral economics, and AI-driven insights to transform how businesses, governments, and organizations make decisions in today’s complex world.
Pioneering Brain Science-Based Policy and Decision-Making:
Landry’s research pushes the boundaries of how cognitive neuroscience can inform policy and legal frameworks, bringing practical solutions to real-world challenges. His expertise in decision neuroscience has yielded groundbreaking insights into behavioral biases that impact both public and private sector decision-making.
Neuroscience-Driven Innovation: Landry explores how insights from neural pathways and brain mechanisms can reshape policy, using his research to address global issues like trade, finance, and governance.
Transformative Research: His research on silent herding in investment decision-making uncovers the cognitive biases and psychological forces that drive irrational behaviors in financial markets, translating these insights into more effective regulatory frameworks.
Knowledge Translated into Action:
Landry is driven by a commitment to real-world impact, ensuring that his research is more than theoretical—it’s actionable. He believes that science-based policymaking is the key to creating sustainable and effective changes across industries and societies.
Real-Life Applications: His work with governments and multinational organizations translates academic insights into tangible policies that improve economic outcomes, boost international trade, and enhance decision-making in complex regulatory environments.
Collaborative Impact: Dr. Simo partners with international stakeholders, applying brain science to streamline decision processes, reduce biases, and optimize trade agreements, IPO regulations, and financial frameworks.
A Real-World Approach to Research and Change:
More than an academic, Landry's practical experience as a former Chief Financial Officer and Chief Operating Officer and policy advisor to several governments enables him to understand the challenges facing businesses and policymakers. His expertise allows him to develop neuroscience-based tools that not only provide theoretical insight but also drive impactful change.
From Research to Policy: Landry’s forthcoming book, “Neural Policy: 25 Laws for Effective Policymaking,” offers a neuroscientific framework for addressing legal shortcomings in global agreements, such as the WTO legal instruments and GATT Article XXIV. This work proposes reforms based on understanding how cognitive biases shape policy compliance and trade negotiations, bridging the gap between theory and practice.
Beyond Academia: A Global Vision for AI and Neuroscience
Global Engagement: As a multilingual educator and globally recognized researcher, Landry actively collaborates with institutions and policymakers across Europe, Africa, and the Americas, using his knowledge of decision neuroscience to transform policies, streamline trade agreements, and enhance business operations.
Educator and Mentor: Landry is dedicated to fostering the next generation of leaders, sharing his knowledge of AI, neuroscience, and decision-making with students, entrepreneurs, and policymakers worldwide.
Multilingual fluency: He communicates fluently in English, Spanish, and French, has an intermediate level in Italian and Portuguese and currently improving his German. This helps him foster collaboration and bridging cultural divides.
Research Interests
Psychology and neuroscience of decision-making & policy-making
Applied neuroscience
Financial economics
FinTech & Innovation
Teaching
Behavioral Economics
International Finance & Trade Regulation
Financial Technology
AI & ML in every day business
Financial Management
Research Methodology
Financial Reporting using IFRS
Corporate Finance
Financing a Digital Venture